SMART Goals

What is it?

This is a helpful tool was created by George T. Doran to help your company brainstorm more efficient objectives to work towards in the future. SMART stands for Specific, Measurable, Attainable, Relevant, and Timely, however some substitutes exist. These titles are customizable in the template.

When to use

You can use this template when you are wanting to set goals and objectives but don’t know where to start. It can also be used to organize and strengthen existing goals that you have. The SMART goals help to ensure that you know exactly what you need to do with a measurable result done in a timely manner.

How to use

For the “Specific” section, make sure you have a narrowed down idea of what you want to accomplish. Use as much detail as you can! You can click any plus sign to add a sticky note into its corresponding box.
For the “Measurable” section, note how you’ll measure the progress and success of this objective.
For the “Attainable” section, think about how challenging your objective is. Also consider if it is possible to achieve within the guidelines of your situation.
For the “Relevant” section, consider if it is worth the time and effort of you and/or your team.
For the “Timely” section, set a deadline to make sure you have some date to work towards. Think about smaller deadlines leading up to the final one as well.
Evaluate these sections and craft an objective including ideas from all five characteristics.

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